Smart Links for Spotify

The only free smart link with remarketing pixels. Track every click, build your audience.

Fires remarketing pixels for Meta, TikTok, Google Analytics 4, Google Ads, and Snap on every click.

Remarketing Pixels

Fire Meta, TikTok, Google & Snap pixels

Custom Short URLs

Create branded, memorable links

Real-time Analytics

Track clicks as they happen

Edit & Delete Anytime

Full control over your links

Always free with an account — Create free account

How it works

Three steps, no subscription

  1. 01

    Paste a Spotify link

    Track, album, artist, playlist, show or episode. Sptfy pulls the title and artwork and suggests a short slug.

  2. 02

    Pick your short URL

    Something like sptfy.co/your-song. Enter your email and click the activation link we send; your link is live. Already logged in? It's live instantly.

  3. 03

    Add your pixels once

    Paste your Meta, TikTok, Google Analytics 4, Google Ads and Snap IDs in Settings. They fire on every click of every link, and click analytics start immediately.

Why

Why put pixels on a Spotify link

You can't put a pixel on Spotify. Once a fan lands on your artist page or a track, they're inside Spotify's app and invisible to your ad accounts. The one page you control is the link that gets them there.

Sptfy makes that link a branded short URL that shows your artwork for a fraction of a second, fires your remarketing pixels, and hands off to Spotify. Every fan who clicks becomes part of an audience you can reach again on Meta, TikTok, Google or Snap when the next single drops.

Most smart-link services put pixels behind a paid plan. Sptfy doesn't: five networks, unlimited links, unlimited clicks, free. Don't want tracking on a particular link? Switch it off and it becomes a plain redirect.

Read: Spotify retargeting ads for musicians →

Pixels

Works with the pixels you already have

  • Meta Pixel

    Fires a PageView on every click. Build Custom and Lookalike audiences from fans who clicked.

    Setup guide →
  • TikTok Pixel

    Fires a page event. Retarget TikTok bio and ad traffic that went to Spotify.

    Setup guide →
  • Google Analytics 4

    Sends a page_view with your slug as the path, so link clicks sit next to your site data.

    Setup guide →
  • Google Ads

    Loads your AW- remarketing tag so clickers join your site-visitor lists. Remarketing only, no conversion events.

    Setup guide →
  • Snap Pixel

    Fires PAGE_VIEW. Build Snapchat pixel audiences from Spotify link clicks.

    Setup guide →

Questions

The short answers

What is Sptfy?

Sptfy is a free short-link service for Spotify. Paste a Spotify link, get a branded short URL like sptfy.co/your-song, see click analytics, and optionally fire your remarketing pixels on every click. Sptfy is not affiliated with or endorsed by Spotify. It is made by musicians to help other musicians share their music on Spotify in a better way.

Is Sptfy really free?

Yes. There is no paid tier, no link cap and no click cap. Link creation is rate-limited to 10 per hour per IP address to stop abuse.

Which Spotify links work?

Tracks, albums, artists, playlists, shows and episodes. Regular links, share links with ?si=, intl- links, embed links and spotify: URIs are all accepted. Non-Spotify URLs are rejected.

What happens when a fan clicks?

With tracking on, they see a branded page with your blurred cover art, title and artist for a fraction of a second (2.5 seconds at most) while your pixels fire, then Spotify opens. With tracking off, it is a direct redirect. Browsers without JavaScript are redirected by a meta refresh, and crawlers or link-preview bots never fire pixels.

Do I need to add pixels to every link?

No. Set your pixel IDs once in Settings and they fire on every click of every link. Each link also has a Disable Tracking switch that turns it into a plain redirect; clicks are still counted in analytics.

All questions →